The Los Angeles Lakers made a surprising choice in the 2024 NBA Draft by picking Bronny James at the 55th spot. This decision, though unexpected to some, was driven by several compelling factors.
Bronny, the son of NBA legend LeBron James, has been a notable figure in basketball circles. His selection by the Lakers brings together potential, strategy, and a unique historical narrative.
Letโs explore why the Lakers made this choice, assess Bronnyโs NBA readiness, and delve into his prospects, endorsements, and family background.
Key Points about Bronny James and His NBA Draft Journey
| Topic | Details |
|---|---|
| Draft Position | 55th overall pick by the Los Angeles Lakers |
| Father-Son Duo Potential | LeBron James and Bronny playing together in the NBA |
| LeBronโs Influence and Future | Drafting Bronny may keep LeBron with the Lakers |
| Defensive Potential | Known for defensive skills and 40.5-inch vertical leap |
| Developmental Opportunity | Lakersโ coaching staff excited to develop Bronnyโs skills |
| Marketing and Media Attention | Generates significant media buzz |
| Low-Risk, High-Reward | Late draft pick with high potential |
| College Performance | Averaged 4.8 points, 2.8 rebounds, and 2.1 assists per game at USC |
| NBA Readiness Concerns | Needs more development; health concerns |
| Contract Details | Estimated around $1.2 million per year |
| High School Performance | Best season: 14.2 points, 5.5 rebounds, 2.4 assists per game in senior year |
| Endorsements | Nike, Beats by Dre, PSD Underwear, Fast X |
| Net Worth in 2024 | Estimated around $5 million |
| Fatherโs Background | LeBron James, NBA superstar, aims to play with Bronny |
| Family | Parents: LeBron and Savannah James; Siblings: Bryce Maximus and Zhuri Nova |
| Basketball Legacy | Deep family roots in basketball; both Bronny and Bryce aspire to follow in their fatherโs footsteps |
Why Did the Lakers Draft Bronny James at the 55th Pick?
Father-Son Duo Potential
One of the coolest reasons behind this pick is the chance for LeBron James to play alongside his son, Bronny, in the NBA.
This has been a dream of LeBronโs and would be a first in the league. LeBronโs long career makes this possible, and the Lakersโ choice brings this dream closer.
โItโs always been a dream of mine to play with my son in the NBA. Itโs something I want, and I think it would be special for the league and for our family.โย โ LeBron James,ย ESPN
LeBronโs Influence and Future
LeBron James has a $51 million player option for the upcoming season.
Drafting Bronny could influence LeBronโs decision to stay with the Lakers.
This smart move might help keep LeBron, benefiting the team both on and off the court.
Defensive Potential and Athleticism
Bronny is known for his defensive skills and athleticism, which are valuable for any team.
Despite his average college stats, his defensive talent and physical abilities, like a 40.5-inch vertical leap, were impressive enough for a draft pick.
Developmental Opportunity
The Lakers see potential in Bronnyโs growth. They believe that with the right training and support, he can become a valuable player.
The coaching staff is excited about creating a development plan to boost his basketball skills.
Marketing and Media Attention
Drafting Bronny generates a lot of media buzz and fan interest, which can be good for the Lakersโ brand.
The attention around the father-son duo adds a unique story to the team.
โDrafting Bronny brings a new level of excitement and media attention to the Lakers. The story of a father-son duo in the NBA is something fans and media outlets canโt get enough of.โย โ Lakers GM,ย Bleacher Report
Low-Risk, High-Reward
As the 55th pick, the risk is relatively low. Historically, players picked this late rarely make a big impact in the NBA.
So, taking a chance on Bronny, given his potential and the added benefits of his fatherโs presence, is seen as a smart gamble.
In short, the Lakersโ decision to draft Bronny James is influenced by potential on-court benefits, strategic thoughts about LeBronโs future, and the unique historical and marketing opportunities of the father-son duo.
Is Bronny James Good Enough for the NBA?
Limited College Performance
At USC, Bronny averaged only 4.8 points, 2.8 rebounds, and 2.1 assists per game, shooting 36.6% from the field and 26.7% from 3-point range. These stats donโt really scream NBA-ready talent.
NBA Executive Opinions
An NBA general manager bluntly said, โBronny is nowhere near readyโ and suggested he should return to school to develop at his own pace. Many analysts agree his skills need more work.
Draft Projections
Bronny was unranked on ESPNโs 2024 draft board and was only projected as a second-round pick in the 2025 draft. His height, at 6โ1.5โณ without shoes, also worries some scouts.
Potential Over Production
While Bronny has shown flashes of athleticism and defensive potential, his overall production and shot-creation abilities have been underwhelming.
Many experts believe that without his famous last name, Bronny wouldnโt be on the 2024 draft radar.
Health Concerns
Bronnyโs cardiac arrest during a USC game still lingers as a concern for some teams.
This incident has affected perceptions of his durability and long-term health prospects.
Positive Attributes
Despite these concerns, Bronny does have some positive points:
- Athleticism: His 40.5-inch vertical at the NBA combine tied for the sixth-best mark.
- Defensive Potential: Scouts note his ability to contribute in point-of-attack defense.
- Passing Ability and Team-Oriented Play: These are considered strengths in his game.
Overall, while Bronny has some NBA-level attributes, most experts agree heโs not currently ready for the NBA based on his skills alone.
His draft status is likely to be heavily influenced by his connection to LeBron James rather than his individual readiness for the league.
โBronny has shown flashes of brilliance, but he needs more time to develop his game. The NBA is a different beast, and heโs not there yet.โย โ Anonymous NBA Scout,ย Sports Illustrated
What Does Bronny Jamesโ Scouting Report Say?
Strengths
- Strong Frame and Athleticism: Bronnyโs physical attributes are impressive.
- Ability to Hit Deep Three-Pointers: When open, he can knock down deep shots.
- Fundamentally Sound Basketball IQ: His understanding of the game is solid.
- Engaged and Physical On-Ball Defender: His defensive effort is notable.
- Creates Steals as an Off-Ball Defender: Bronny has a knack for intercepting passes.
- Excels in Team Defensive Settings: His team defense contributions are valuable.
- Built to Withstand Physical Play: Bronnyโs build allows him to handle physicality.
Weaknesses
- Offensive Game is Behind Schedule: For his age and draft position, his offensive skills need improvement.
- Limited Passing Ability: His lack of length affects his passing.
- Difficulty Creating Shots for Himself: He struggles to generate his own scoring opportunities.
- Inconsistent Scoring: Particularly from three-point range.
- Not a Top Player on His College Team: He wasnโt a standout at USC.
- Three-Star Recruit Without His Name: His draft prospects are bolstered by his family name.
The scouting report suggests Bronnyโs best attributes are his defensive skills and physical traits.
However, his offensive game needs a lot of work. An NBA scout compared him to Austin Rivers, saying heโs โsolid, not spectacularโ and knows how to play.
The report also indicates his draft prospects may be more about his connection to LeBron James than his current abilities.
Also Read: 10 Key Facts About JJ Redickโs New Role as Lakersโ Head Coach
What Are the Prospects for Bronny James in the 2024 NBA Draft?
Draft Position
Bronny James was picked 55th overall by the Los Angeles Lakers in the 2024 NBA Draft.
This late second-round selection matches pre-draft projections that had him as a second-round pick.
Team Fit
The Lakers drafting Bronny creates the potential for the first father-son duo to play together in NBA history, as LeBron James has said he wants to play alongside his son.
Skills Assessment
Bronnyโs strongest points are his defensive abilities and athleticism.
Heโs known for his shooting skills and defensive instincts, though heโs considered short for the NBA at 6-foot-2.
College Performance
His freshman year at USC was underwhelming statistically, averaging only 4.8 points, 2.8 rebounds, and 2.1 assists per game while shooting 36.6% from the field and 26.7% from 3-point range.
NBA Readiness
There are worries about Bronnyโs readiness for the NBA. An NBA general manager said, โBronny is nowhere near readyโ and suggested he should have returned to school to develop at his own pace.
Potential Role
Bronny is expected to be a 3-and-D player in the NBA, with comparisons to players like DeโAnthony Melton. His defensive skills have also drawn comparisons to Patrick Beverley and Jrue Holiday.
Development Path
Given his limited college experience and current skill level, Bronny may need to develop further in the G League.
Name Factor
Many experts believe that without his famous last name, Bronny wouldnโt have been on the 2024 draft radar.
Overall, while Bronny James has been drafted, his immediate impact in the NBA is expected to be limited. His success will likely depend on his ability to develop his skills, especially his offensive game, and find a role for himself in the league.
What Is Bronny Jamesโ Contract with the Lakers?
The specific details of Bronny Jamesโ contract with the Los Angeles Lakers havenโt been officially announced yet.
But we can guess some likely parts of his contract based on typical terms for second-round picks.
Contract Details
- Not Subject to Rookie Wage Scale: As a second-round pick, Bronnyโs contract isnโt bound by the rookie wage scale for first-round picks.
- Guaranteed Money: Second-round picks usually get contracts with little or no guaranteed money, but Bronnyโs agent, Rich Paul, said he wonโt sign a two-way contract.
- Salary Floor: The salary floor for a rookie on an NBA active roster is about $1.2 million per year.
- Comparative Contracts: The 32nd pick in the 2023 draft signed a four-year, $8.2 million deal with $5.8 million guaranteed, while the last pick of the second round in 2023 signed a four-year, $7.6 million contract with $3.1 million guaranteed.
Bronnyโs draft position and the Lakersโ interest in him, his contract is likely to be similar to these figures, possibly a multi-year deal with some guaranteed money.
The exact terms will be negotiated between his representatives and the Lakers and might not be fully shared with the public.
How Did Bronny James Perform at USC?
Bronny James had a modest freshman season at USC in 2023-24. Here are his key stats:
- Games Played: 25 (6 starts)
- Minutes Per Game: 19.4
- Points Per Game: 4.8
- Rebounds Per Game: 2.8
- Assists Per Game: 2.1
- Steals Per Game: 0.8
- Blocks Per Game: 0.2
- Field Goal Percentage: 36.6%
- Three-Point Percentage: 26.7%
- Free Throw Percentage: 67.6%
Bronnyโs offensive output was relatively low, with his scoring and shooting percentages showing room for improvement.
However, his defensive contributions and playmaking abilities were notable parts of his game.
Cardiac Arrest Impact
Bronnyโs season was affected by a cardiac arrest he suffered during the summer before his freshman year, which might have affected his overall performance and playing time.
Despite this setback, he showed resilience in returning to play and contributing to the team.
NBA Draft Combine Performance
At the NBA Draft Combine, Bronny showed some of his strengths, including:
- Vertical Jump: 40.5-inch vertical jump (third-best overall)
- 3-Point Shooting Drill: Strong performance, shooting 19 of 25 (second place)
- Passing Skills and Defensive Prowess: Showcased in scrimmages
While his college stats might not be eye-popping, scouts and teams are likely considering his potential for growth, athleticism, and basketball IQ in addition to his raw statistical output.
โDespite his health scare, Bronny showed incredible resilience and determination to return to the court. Itโs a testament to his character and love for the game.โย โ USC Coach,ย Los Angeles Times
What Were Bronny Jamesโ High School Stats?
Bronnyโs high school career saw significant improvement each year. Here are his key stats:
- Freshman Year: Averaged 4.1 points per game, played about 15 minutes per game
- Sophomore Year: Limited playing time due to a meniscus tear, scored 7 points in his return game during the CIF Southern Section Open Division final
- Junior Year: Averaged 8.8 points per game, 3.3 rebounds per game, 2.8 assists per game, 1.9 steals per game, played in 29 games
- Senior Year (Best Season): Averaged 14.2 points per game, 5.5 rebounds per game, 2.4 assists per game, 1.8 steals per game
- Additional Achievement: Named to the McDonaldโs All-American Game in his senior year, scored 15 points, shooting 5-for-8 from 3-point range in the McDonaldโs All-American Game
Bronnyโs high school career at Sierra Canyon saw significant improvement each year, with his senior season being his most productive statistically.
What Endorsements Does Bronny James Have?
Bronny James has secured several major endorsement deals, which have contributed significantly to his net worth.
Major Endorsement Deals
- Nike: Bronny signed a partnership with Nike in October 2022. This deal is likely responsible for a big part of his NIL valuation.
- Beats by Dre: He agreed to an endorsement deal with Beats by Dre shortly after his Nike agreement in October 2022. This follows in his father LeBronโs footsteps, who has been a Beats ambassador for over a decade.
- PSD Underwear: Bronnyโs first NIL deal was with PSD Underwear in early 2022, becoming a brand ambassador for the company.
- Fast X: He appeared in a commercial for the Fast and Furious movie โFast Xโ in 2023.
These endorsements have significantly boosted Bronnyโs NIL (Name, Image, and Likeness) valuation, which was estimated at $5.9 million according to On3, making him one of the highest-valued NCAA athletes at the time.
The exact financial details of these deals arenโt publicly disclosed, but they show Bronnyโs marketability across different sectors, leveraging both his athletic potential and his familyโs legacy in basketball.
What Is Bronny Jamesโ Net Worth in 2024?
Bronny Jamesโ net worth in 2024 is estimated to be around $5 million. Here are some key points about his financial status:
- Primary Income Source: His net worth comes mainly from his Name, Image, and Likeness (NIL) deals and endorsements, not NBA earnings at this point.
- NIL Valuation: Bronnyโs NIL value was estimated at $5.9 million during the 2023/24 college basketball season, making him one of the highest-valued NCAA athletes at the time.
- Major Endorsements: He has secured big endorsement deals with companies like Nike, Beats by Dre, and PSD Underwear. His Nike partnership, announced in October 2022, is likely a big contributor to his overall net worth.
- Family Influence: Bronnyโs net worth is influenced by his family background, especially being the son of NBA superstar LeBron James, which has given him unique opportunities and exposure.
As Bronny starts his professional career with the Los Angeles Lakers, his net worth is likely to change, potentially increasing a lot depending on his NBA contract and future endorsements.
Itโs important to remember that net worth estimates can vary and may not always reflect the most current financial situation, especially for young athletes just starting their professional careers.
Who Is Bronny Jamesโ Father?
Bronnyโs father is LeBron James, the NBA superstar. LeBron is widely considered one of the greatest basketball players of all time.
Here are some key points about their father-son relationship:
LeBronโs Background
Born in Akron, Ohio, LeBron has played in the NBA since 2003 and has had an amazing career.
Father-Son Connection
Bronny is LeBronโs oldest son, born in 2004. LeBron has long wanted to play in the NBA alongside his son.
Historic Potential
In the 2024 NBA Draft, the Los Angeles Lakers picked Bronny James with the 55th overall pick, setting up the potential for the first father-son duo to play together in NBA history.
LeBron currently plays for the Lakers, so if he stays with the team, he and Bronny will be teammates.
Supportive Father
LeBron has been very supportive of Bronnyโs basketball career, often attending his high school and college games when he can.
This father-son connection has gotten a lot of media attention and fan interest as Bronny enters the NBA to possibly play alongside his legendary father.
Who are the Members of Lopezโs Family?
Bronny comes from a close and supportive family. Here are some key details:
Parents
- LeBron James: NBA superstar and widely considered one of the greatest basketball players of all time.
- Savannah James: LeBronโs wife and Bronnyโs mother.
Siblings
- Bryce Maximus: Bronnyโs younger brother, 16 years old.
- Zhuri Nova: Bronnyโs younger sister, 9 years old.
Family Dynamics
The James family is known for being close and prioritizing time together.
LeBron is very supportive of Bronnyโs basketball career, often attending his games.
Bronny and his brother Bryce have a close relationship, with Bronny noting that Bryce would always answer his call without hesitation.
Basketball Legacy
LeBron has expressed a desire to play in the NBA alongside Bronny. Both Bronny and Bryce want to follow their fatherโs basketball career.
Family Milestones
Bronny and Bryce were born before LeBron and Savannahโs wedding in 2013. Zhuri joined the family a year after their wedding.
Grandmother
Bronnyโs paternal grandmother is Gloria Marie James.
The James family is deeply rooted in basketball, with LeBron being a legendary NBA player and now Bronny following in his footsteps by being drafted into the NBA.
โGrowing up, basketball was always a part of our family. Watching my dad play and learning from him has been an incredible journey. Iโm excited to continue our legacy.โย โ Bronny James,ย The Athletic
FAQs
What historic first will LeBron and Bronny achieve?
LeBron and Bronny James will make history as the first father-son duo to play together in the NBA.
What round was Bronny James drafted?
The Lakers picked Bronny 55th overall in the second round of the 2024 NBA Draft.
What position does Bronny James play?
Bronny is a 19-year-old guard known for his defensive skills and athleticism.
What are Bronny Jamesโ height and weight?
Bronny James is 6โ1.5โณ tall and weighs 210 pounds.
What is Bronny Jamesโ jersey number with the Lakers?
The Lakers gave Bronny jersey number 6.
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